…is to make money. Otherwise I think it’s called a hobby. Another great Seth Godin quote:
“There’s a great cartoon of a mathematician doing a complicated proof on the blackboard. The board is covered with all sorts of squiggles and symbols and then, at the bottom, it says, “And then a miracle happens,” followed by the end of the proof. Business models can’t depend on miracles any more than mathematics can. Every once in a while a business comes along that creates its own model. I can tell you that it’s infinitely better to have one before you start.”
